Actual Problems in Machine Building 2016 No. 3

Actual Problems in Machine Building. 2016. N 3 Economics and Organization of the Business Innovative Processes in Engineering ____________________________________________________________________________ 522 RESEARCH OF THE EFFICIENCY OF THE INNOVATIVE ACTIVITY OF THE INDUSTRIAL ENTERPRISES WITH THE USING OF THE METHOD OF REAL OPTION VALUATION Lukina S. V. D.Sc. (Engineering), Professor, e-mail: Lukina_sv@mail.ru Moscow State University of Technology «Stankin», 1 Vadkovsky per., Moscow, 127055, Russian Federation Abstract The technique of modeling and study of production activity of the industrial enterprise using the method of Real Option Valuation (ROV). Option is a complex of an innovative solutions for implementation in the industrial enterprise structure of the computer technologies, the automation and the of information and the communication tools, arising from the use of digital technologies and mashines. It allows to increase efficiency of productions, quality and competitiveness of products. Structurization of a complex is presented by system of the multilayered graph-models uniting formation of initial information; configuration options of the option; formation of set of technical and economic, production and financial criteria. Keywords industrial enterprise, innovative activities, method of Real Option Valuation (ROV), mathematical model, graph-model